Marketing results for ambitious businesses

social

'Buyer personas' are short, clear descriptions of everything you know about your most profitable, ideal buyers. They're great for keeping you ‘on message’ when it comes to producing content your prospects and clients will find and consume. Here's our selection on Buyer Personas.

Leading marketing technology provider ShortStack recently analysed over two million 'autoresponder' emails to discover some remarkable stats. Autoresponders are the emails that are automatically sent to those entering an online promotion, such as a sweepstake or competition.

Why is Facebook important to UK brands? Because it dominates the social networks, standing like Goliath and leaving a long shadow across the landscape.